LECO Tokyo, helmed by Soichiro Uchida, stands as a beacon of contemporary Japanese hairdressing, with the latest addition, “LECO Odd,” gracing Harajuku in March 2022. The moniker “Odd” is deliberate, signifying an embrace of peculiarity and unconventional beauty.
Challenging Perceptions
The concept of “strangeness” forms the cornerstone of the salon’s design philosophy. Delving into the complexities of societal norms and the concept of normalcy, the architects question the boundaries of common sense and ordinariness. By tilting every element, including mirrors and furniture, by 7 degrees, they challenge the viewer to reconsider their definition of “strange” and “ordinary.”
Exploring Dichotomies
The design playfully navigates the dichotomy between normalcy and oddity. Elements that deviate from the slanted theme become inherently “strange” upon closer inspection. This irony serves as a commentary on societal standards and the arbitrary nature of discrimination and prejudice.
Symbolism in Design
Symbolism permeates every aspect of the salon’s interior. Films with color-changing properties depending on the viewing angle serve as metaphors for shifting perspectives. The movable mirrors not only enhance functionality but also embody the concept of flexibility, echoing themes of gender equality, reduced inequality, and peaceful justice.
Embracing Possibility
Adding an “s” to “odd” transforms it into “odds,” evoking notions of possibility and prospect. Despite initial perceptions of strangeness, the salon advocates for the transformative power of perseverance and individuality. It challenges visitors to confront their preconceptions and embrace the potential for change.
A Space for Transformation
LECO odd Salon transcends its physical confines to become a space for introspection and transformation. It invites patrons to question established norms and discover new perspectives, ultimately encouraging a reevaluation of fixed notions and fostering a more inclusive and open-minded society.
